Working across Russia and worldwide
Areas and services · 26

Marketing Support

Ice Marketing acts as your outsourced marketing department: strategy, audits, ads, SEO, SMM, analytics, CRM and branding managed by one team, with transparent KPIs.

  • Contract-based work
  • Estimate in 1 business day
  • 5.0 rating on 2GIS
5,0 ★★★★★rating on 2GIS 4,3rating on Yandex Maps
30client reviews on maps
12case studies with lead growth
210+services in 9 areas
Services

Marketing Support

Strategy & audit Outsourced marketing department Outsourced marketing department by Ice Marketing: analysis, strategy, implementation and contro… Learn more Strategy & audit Marketing audit Marketing audit by Ice Marketing: analysis, strategy, implementation and control based on CAC,… Learn more Strategy & audit Marketing strategy Marketing strategy by Ice Marketing: analysis, strategy, implementation and control based on CA… Learn more Strategy & audit Competitor analysis Competitor analysis by Ice Marketing: analysis, strategy, implementation and control based on C… Learn more Strategy & audit Audience research & CJM Audience research & CJM by Ice Marketing: analysis, strategy, implementation and control based… Learn more Strategy & audit Marketing consulting Marketing consulting by Ice Marketing: analysis, strategy, implementation and control based on… Learn more Analytics & automation End-to-end analytics End-to-end analytics by Ice Marketing: analysis, strategy, implementation and control based on… Learn more Analytics & automation Yandex Metrica setup Yandex Metrica setup by Ice Marketing: analysis, strategy, implementation and control based on… Learn more Analytics & automation Google Analytics 4 & GTM setup Google Analytics 4 & GTM setup by Ice Marketing: analysis, strategy, implementation and control… Learn more Analytics & automation Call tracking Call tracking by Ice Marketing: analysis, strategy, implementation and control based on CAC, RO… Learn more Analytics & automation CRM implementation: amoCRM & Bitrix24 CRM implementation: amoCRM & Bitrix24 by Ice Marketing: analysis, strategy, implementation and… Learn more Analytics & automation Email marketing Email marketing by Ice Marketing: analysis, strategy, implementation and control based on CAC,… Learn more Analytics & automation Conversion rate optimization (CRO) Conversion rate optimization (CRO) by Ice Marketing: analysis, strategy, implementation and con… Learn more Brand & content Branding & corporate identity Branding & corporate identity by Ice Marketing: analysis, strategy, implementation and control… Learn more Brand & content Logo design Logo design by Ice Marketing: analysis, strategy, implementation and control based on CAC, ROMI… Learn more Brand & content Naming Naming by Ice Marketing: analysis, strategy, implementation and control based on CAC, ROMI and… Learn more Brand & content Business & product packaging Business & product packaging by Ice Marketing: analysis, strategy, implementation and control b… Learn more Brand & content Content marketing Content marketing by Ice Marketing: analysis, strategy, implementation and control based on CAC… Learn more Brand & content PR & media publications PR & media publications by Ice Marketing: analysis, strategy, implementation and control based… Learn more Brand & content Video production Video production by Ice Marketing: analysis, strategy, implementation and control based on CAC,… Learn more Marketing by industry Marketing for medical clinics Marketing for medical clinics by Ice Marketing: analysis, strategy, implementation and control… Learn more Marketing by industry Marketing for developers Marketing for developers by Ice Marketing: analysis, strategy, implementation and control based… Learn more Marketing by industry Marketing for restaurants & cafes Marketing for restaurants & cafes by Ice Marketing: analysis, strategy, implementation and cont… Learn more Marketing by industry B2B marketing B2B marketing by Ice Marketing: analysis, strategy, implementation and control based on CAC, RO… Learn more Marketing by industry E-commerce marketing E-commerce marketing by Ice Marketing: analysis, strategy, implementation and control based on… Learn more Marketing by industry Marketing for hotels & tourism Marketing for hotels & tourism by Ice Marketing: analysis, strategy, implementation and control… Learn more
What you get

Turnkey marketing with clear reporting

A team instead of one hire

You get a marketer, analyst, designer and channel specialists without adding headcount.

Data-driven decisions

We set up end-to-end analytics and judge channels by leads and sales.

One point of accountability

One manager owns all channels, so you don't have to coordinate several contractors.

Flexible scope

The scope adapts to seasonality and your current business goals.

01

Marketing end to end

We own the whole funnel and are accountable for customer acquisition cost and return on investment.

02

What we do

  • Marketing audit and competitor analysis
  • Strategy and media plan
  • End-to-end analytics and call tracking
  • CRM implementation
  • Branding and product packaging
  • Content, email and PR.
Cost estimate

How we can work together

Start at the stage you need; we tailor the scope to your goals and budget.

Outsourced marketer

for small businesses without an in-house marketer

  • Marketing and competitor audit
  • Quarterly marketing plan
  • Oversight of contractors and channels
  • Weekly calls
  • Monthly reporting
Get a quote
Most popular

Marketing department

for companies that need a full team

  • Marketer, ads specialist, SEO specialist and designer
  • Ads, SEO and social media management
  • End-to-end analytics
  • Content and creatives
  • Website and conversion improvements
Get a quote

Growth strategy

for businesses ready to scale

  • Market and audience research
  • Positioning and unique selling proposition
  • Unit economics of acquisition channels
  • Launching new lines and regions
  • Monthly strategy sessions
Get a quote

We quote after a brief and fix the price in the contract.

Cost estimate

Get an estimate in 1 minute

Answer 4 questions and we'll send an estimate and plan within a business day.

Bonus: free specialist consultation
1 / 5
Question 1Do you have an in-house marketer?
Question 2Which channels already work?
Question 3What is your main goal?
Question 4What format suits you?
Cost estimateWhere should we send the estimate?

Leave your phone number and a manager will send the estimate.

Stack

Tools and technologies

We use proven platforms, nothing exotic that nobody can maintain later.

  • YAYandex Metrica
  • RORoistat
  • CACalltouch
  • YAYandex Direct
  • VKVK Ads
  • BIBitrix24
  • AMamoCRM
  • YAYandex DataLens
  • GOGoogle Sheets
  • YAYandex Tracker
Guarantees

What we fix in the contract

Work plan in the contract

Services, responsibilities and deadlines are fixed in the contract and monthly addenda.

You hold all access

Ad accounts, analytics and other accounts are registered to your company.

Regular reporting

Every month you get a report on work done, channel spend and leads.

NDA and confidentiality

We sign a non-disclosure agreement and never share your data with third parties.

Work plan

How the project will run

Timing is indicative; the exact schedule is fixed in the contract.

  1. 01
    OnboardingWe study your business, product, customers and current metrics.
    1 week
  2. 02
    Audit and strategyWe analyze channels and competitors and build a marketing plan.
    1–2 weeks
  3. 03
    Analytics setupWe connect goals, call tracking and CRM integration.
    1 week
  4. 04
    Channel launchWe launch and configure the priority promotion channels.
    2–4 weeks
  5. 05
    Ongoing supportWeekly optimization, monthly reports and planning for the next period.
    ongoing
Why us

Why clients choose us

01

Outsourced team

Cheaper than an in-house department.

02

Data-driven

CAC, ROMI, LTV.

03

All channels

SEO, ads, SMM, CRM.

04

Transparency

Weekly calls, monthly reports.

Our approach

More than an outsourced contractor

We take responsibility for results as if it were our own business.

What usually happens
  • The project is subcontracted and you lose control
  • Deadlines slip, reports only on request
  • Website, ads and SEO with three different vendors
  • The contractor disappears after launch
With Ice Marketing
  • One team and a dedicated manager for the whole project
  • Deadlines and budget fixed in the contract
  • Website, SEO, ads, maps and AI in one place
  • We stay in touch and grow the project after launch

We work on the whole funnel, not just traffic

Leads are lost at every stage. We find the weak link and fix it.

  1. 01 Traffic SEO, paid search, maps, social media and AI search
  2. 02 Visitors Speed, clear structure, mobile usability
  3. 03 Leads Strong offer, case studies, forms, quizzes and chatbots
  4. 04 Sales CRM, end-to-end analytics, response speed

What a higher conversion rate brings

Enter your numbers to see how many extra leads and revenue site improvements bring with the same traffic.

Leads now45
Leads after68
Extra revenue per month+168 750 ₽
Get a growth plan

Example calculation. Actual results depend on your niche and site; an audit will show them.

Questions & answers

FAQ

Didn't find an answer? Ask us and a specialist will reply within a business day.

Ask a question

How much does marketing support cost?

It depends on channels and scope; usually less than an in-house team.

Why outsource marketing?

You get a team of specialists for the cost of one employee.

Do you work with B2B?

Yes, including long sales cycles.

Let’s discuss your project

We reply within one business day with questions and a proposal.

+7 (900) 236-66-26