Working across Russia and worldwide
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End-to-end analytics

End-to-end analytics by Ice Marketing: analysis, strategy, implementation and control based on CAC, ROMI and revenue.

  • Contract-based work
  • Estimate in 1 business day
  • 5.0 rating on 2GIS
5,0 ★★★★★rating on 2GIS 4,3rating on Yandex Maps
30client reviews on maps
12case studies with lead growth
210+services in 9 areas
What you get

Turnkey marketing with clear reporting

A team instead of one hire

You get a marketer, analyst, designer and channel specialists without adding headcount.

Data-driven decisions

We set up end-to-end analytics and judge channels by leads and sales.

One point of accountability

One manager owns all channels, so you don't have to coordinate several contractors.

Flexible scope

The scope adapts to seasonality and your current business goals.

01

What is included

  1. 01

    Interviews with owners and sales

  2. 02

    Market, competitor and audience research

  3. 03

    Channel and analytics audit

  4. 04

    Plan and KPIs

  5. 05

    Implementation and monthly reports.

Work plan

How the project will run

Timing is indicative; the exact schedule is fixed in the contract.

  1. 01
    OnboardingWe study your business, product, customers and current metrics.
    1 week
  2. 02
    Audit and strategyWe analyze channels and competitors and build a marketing plan.
    1–2 weeks
  3. 03
    Analytics setupWe connect goals, call tracking and CRM integration.
    1 week
  4. 04
    Channel launchWe launch and configure the priority promotion channels.
    2–4 weeks
  5. 05
    Ongoing supportWeekly optimization, monthly reports and planning for the next period.
    ongoing
Cost estimate

How we can work together

Start at the stage you need; we tailor the scope to your goals and budget.

Outsourced marketer

for small businesses without an in-house marketer

  • Marketing and competitor audit
  • Quarterly marketing plan
  • Oversight of contractors and channels
  • Weekly calls
  • Monthly reporting
Get a quote
Most popular

Marketing department

for companies that need a full team

  • Marketer, ads specialist, SEO specialist and designer
  • Ads, SEO and social media management
  • End-to-end analytics
  • Content and creatives
  • Website and conversion improvements
Get a quote

Growth strategy

for businesses ready to scale

  • Market and audience research
  • Positioning and unique selling proposition
  • Unit economics of acquisition channels
  • Launching new lines and regions
  • Monthly strategy sessions
Get a quote

We quote after a brief and fix the price in the contract.

Cost estimate

Get an estimate in 1 minute

Answer 4 questions and we'll send an estimate and plan within a business day.

Bonus: free specialist consultation
1 / 5
Question 1Do you have an in-house marketer?
Question 2Which channels already work?
Question 3What is your main goal?
Question 4What format suits you?
Cost estimateWhere should we send the estimate?

Leave your phone number and a manager will send the estimate.

Stack

Tools and technologies

We use proven platforms, nothing exotic that nobody can maintain later.

  • YAYandex Metrica
  • RORoistat
  • CACalltouch
  • YAYandex Direct
  • VKVK Ads
  • BIBitrix24
  • AMamoCRM
  • YAYandex DataLens
  • GOGoogle Sheets
  • YAYandex Tracker
Guarantees

What we fix in the contract

Work plan in the contract

Services, responsibilities and deadlines are fixed in the contract and monthly addenda.

You hold all access

Ad accounts, analytics and other accounts are registered to your company.

Regular reporting

Every month you get a report on work done, channel spend and leads.

NDA and confidentiality

We sign a non-disclosure agreement and never share your data with third parties.

Our approach

More than an outsourced contractor

We take responsibility for results as if it were our own business.

What usually happens
  • The project is subcontracted and you lose control
  • Deadlines slip, reports only on request
  • Website, ads and SEO with three different vendors
  • The contractor disappears after launch
With Ice Marketing
  • One team and a dedicated manager for the whole project
  • Deadlines and budget fixed in the contract
  • Website, SEO, ads, maps and AI in one place
  • We stay in touch and grow the project after launch

We work on the whole funnel, not just traffic

Leads are lost at every stage. We find the weak link and fix it.

  1. 01 Traffic SEO, paid search, maps, social media and AI search
  2. 02 Visitors Speed, clear structure, mobile usability
  3. 03 Leads Strong offer, case studies, forms, quizzes and chatbots
  4. 04 Sales CRM, end-to-end analytics, response speed

What a higher conversion rate brings

Enter your numbers to see how many extra leads and revenue site improvements bring with the same traffic.

Leads now45
Leads after68
Extra revenue per month+168 750 ₽
Get a growth plan

Example calculation. Actual results depend on your niche and site; an audit will show them.

Questions & answers

FAQ

Didn't find an answer? Ask us and a specialist will reply within a business day.

Ask a question

How much does end-to-end analytics cost?

The price depends on the scope of work. After a short brief we prepare an estimate broken down by stages and fix it in the contract.

How long does it take?

Timelines depend on complexity. We agree on milestones before the start and report on progress every week.

Do you work with international clients?

Yes. We work remotely with clients across Russia and abroad, communicate in English and sign contracts with foreign companies.

Can we start with an audit?

Yes, many clients start with an audit.

Let’s discuss your project

We reply within one business day with questions and a proposal.

+7 (900) 236-66-26