Working across Russia and worldwide
info@ice-marketing.ru
+7 (900) 236-66-26 Discuss a project
Website Development

Web service & SaaS development

Web service & SaaS development by Ice Marketing, a full-cycle digital agency: research, design, development and SEO-ready launch. Fixed milestones and budget in the contract, full ownership of the code.

Order Discuss your project
  • Contract-based work
  • Estimate in 1 business day
  • 5.0 rating on 2GIS
5,0 ★★★★★rating on 2GIS 4,3rating on Yandex Maps
30client reviews on maps
12case studies with lead growth
210+services in 9 areas
What you get

A website built to sell

Built for leads, not for show

We design the structure and first screen around the target action: a call, a request or a purchase.

SEO foundation from day one

Clean URLs, meta tags, structured data and fast loading make the site easier to promote.

Easy to manage

You get the admin panel and a guide, so you can update copy, services and products without a developer.

Analytics out of the box

We connect Yandex Metrica, goals and CRM lead transfer so you can see where customers come from.

01

What is included

  1. 01

    Market, competitor and audience research

  2. 02

    Keyword research and page structure

  3. 03

    Prototype and custom design

  4. 04

    Responsive development and CMS setup

  5. 05

    SEO setup, analytics and lead forms

  6. 06

    Testing, launch and team training.

02

Why Ice Marketing

One team handles development, SEO and advertising, so the website is built for traffic and conversions from the start.

Stack

Tools and technologies

We use proven platforms, nothing exotic that nobody can maintain later.

  • FIFigma
  • 1C1C-Bitrix
  • WOWordPress
  • TITilda
  • LALaravel
  • REReact
  • YAYandex Metrica
  • YAYandex Webmaster
  • BIBitrix24
  • AMamoCRM
Guarantees

What we fix in the contract

Budget and timeline in the contract

Cost, scope and schedule are fixed in the contract before the project starts.

The site and domain are yours

The domain and hosting are registered to you, and full rights to the site are transferred on sign-off.

Warranty period

We fix development errors free of charge during the warranty period after launch.

NDA on request

We sign a non-disclosure agreement before you share any business information.

Work plan

How the project will run

Timing is indicative; the exact schedule is fixed in the contract.

  1. 01
    Brief and researchWe study your business, competitors and audience and agree on the site's goals.
    3–5 days
  2. 02
    WireframeWe map the page structure and the user's path to a request.
    5–7 days
  3. 03
    DesignWe create desktop and mobile mockups in Figma.
    1–3 weeks
  4. 04
    Development and contentWe build the layout, program features, connect services and add content.
    2–6 weeks
  5. 05
    Testing and launchWe test across devices and browsers, set up analytics and go live.
    3–5 days
Cost estimate

How we can work together

Start at the stage you need; we tailor the scope to your goals and budget.

Landing page

to launch ads and test demand

  • Wireframe and structure built around one goal
  • Custom design in Figma
  • Responsive layout for smartphones
  • Lead forms sending to your CRM or Telegram
  • Yandex Metrica setup with conversion goals
Get a quote
Most popular

Corporate website

for companies with several services or lines

  • Site structure based on keyword research
  • Design system and mockups for every page type
  • CMS development with an easy-to-use admin panel
  • Basic SEO setup and structured data
  • CRM and analytics integration
Get a quote

Online store

for online sales with catalog and payments

  • Catalog with filters and product pages
  • Cart, online payment and delivery calculation
  • Data exchange with 1C or MoySklad
  • Customer account area
  • Product feeds for Yandex Direct and Yandex Market
Get a quote

We quote after a brief and fix the price in the contract.

Cost estimate

Get an estimate in 1 minute

Answer 4 questions and we'll send an estimate and plan within a business day.

Bonus: free specialist consultation
1 / 5
Question 1What kind of website do you need?
Question 2What is the expected size?
Question 3What do you already have?
Question 4When do you need to launch?
Cost estimateWhere should we send the estimate?

Leave your phone number and a manager will send the estimate.

How we handle data: privacy policy.

Our approach

More than an outsourced contractor

We take responsibility for results as if it were our own business.

What usually happens
  • The project is subcontracted and you lose control
  • Deadlines slip, reports only on request
  • Website, ads and SEO with three different vendors
  • The contractor disappears after launch
With Ice Marketing
  • One team and a dedicated manager for the whole project
  • Deadlines and budget fixed in the contract
  • Website, SEO, ads, maps and AI in one place
  • We stay in touch and grow the project after launch

We work on the whole funnel, not just traffic

Leads are lost at every stage. We find the weak link and fix it.

  1. 01 Traffic SEO, paid search, maps, social media and AI search
  2. 02 Visitors Speed, clear structure, mobile usability
  3. 03 Leads Strong offer, case studies, forms, quizzes and chatbots
  4. 04 Sales CRM, end-to-end analytics, response speed

What a higher conversion rate brings

Enter your numbers to see how many extra leads and revenue site improvements bring with the same traffic.

Leads now45
Leads after68
Extra revenue per month+168 750 ₽
Get a growth plan

Example calculation. Actual results depend on your niche and site; an audit will show them.

Questions & answers

FAQ

Didn't find an answer? Ask us and a specialist will reply within a business day.

Ask a question

How much does web service & SaaS development cost?
The price depends on the scope of work. After a short brief we prepare an estimate broken down by stages and fix it in the contract.

How long does it take?
Timelines depend on complexity. We agree on milestones before the start and report on progress every week.

Do you work with international clients?
Yes. We work remotely with clients across Russia and abroad, communicate in English and sign contracts with foreign companies.

Can we edit the website ourselves?
Yes. We provide a convenient admin panel and training.

Let’s discuss your project

We reply within one business day with questions and a proposal.

+7 (900) 236-66-26

How we handle data: privacy policy.

Services

More services in this area

Landing page development Corporate website development E-commerce website development Catalog website development Business card website Multi-page website development Service business website Web portal development Marketplace development Multi-landing development Quiz website development Promo website development
See also

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